General Education · Learning Games

Bootstrapping: growing without outside investors

Building a Business · Venture capital · 3 lessons · 9 questions · 6-min video

Bootstrapping means funding a business from your own money and its revenue. Christian Hernandez tells the stories of MicroStrategy, GoPro, Craigslist and Nordeus, which grew this way.

Start in ImajieduOpens in your Imajiedu learning space. An account is needed.

A recorded preview of the simulator.

Sources and credits

From the lecture by Christian Hernandez (Co-founder and Managing Partner at White Star Capital), Building a Business 2014, Saïd Business School, University of Oxford. Every lesson links to its part of the video on YouTube.

More on this shelf